Here is site that has How to's on Blogging .

expert from the blog..

"It is important to note that a blog is another type of web site but it is not just a web site. Blogs are social tools and I don't think that term "social tool" has been overused just yet. Without the social characteristics of a blog, you don't have a blog...then you have just a web site."

Now how can I make my blog more "social"